innovations@IZB 2026

Showcase your innovation within the official IZB innovation environment and reach key decision-makers in the industry.

Position your innovation in the professionally designed “innovations@IZB” publication and benefit from strong visibility within the official IZB innovation ecosystem.

Your innovation will also be published on the IZB website and included in a digital preview version distributed to decision-makers, Volkswagen representatives, and key multipliers.

In addition, you increase your chances of being selected for the “Products to watch” shortlist, from which Automobilwoche will choose the top 25 innovations of IZB 2026, as well as for participation in official themed tours.

With the premium add-on, you also benefit from an exclusive presentation of your innovation in the Connecting Area near the IZB Live Stage, as well as a highlighted placement in the online overview.

Your benefits at a glance:

• Placement in “innovations@IZB”
• Publication on the IZB website
• Direct reach to decision-makers and multipliers
• Opportunity to be featured in “Products to watch”
• Increased chances for themed tours

With Innovations@IZB Premium, the focus is even greater:

• Exclusive presentation in the Connecting Area near the IZB Live Stage
• Highlighted placement in the online overview