Every two years, the Allerpark in Wolfsburg becomes an important marketing and communication platform for suppliers to the automotive industry. A glance at the list of exhibitors shows that the 12th edition of the IZB is also attracting a great deal of interest from the industry.
Overall, the field of exhibitors is made up of a broad spectrum: Ten of the TOP15 companies in the automotive supplier industry with the highest turnover worldwide, as listed by Automobilwoche in July 2024, will be represented with a stand. As an OEM, the Volkswagen Group is underlining the importance of dialogue with the supplier industry with its own participation in the trade fair under this year's guiding theme of "Empowering Partnerships". Thematically, digitalisation topics are on the rise: two of the halls will be dedicated to "Electronics & Connectivity" - according to the Deloitte Global Automotive Consumer Study 2024, these are both focus topics for consumers when making future purchasing decisions.
The IZB 2024 is once again highly international: 40 per cent of exhibitors come from abroad, with Asian companies - especially from China - slightly more strongly represented than at the IZB 2022. Morocco is represented by a company at the trade fair for the first time this year. The country has developed into Africa's largest car producer in recent years.
With around 60 per cent of exhibitors, German companies are traditionally the most strongly represented, whereby the automotive centres are also reflected in the number of exhibitors. The majority come from North Rhine-Westphalia, Baden-Württemberg, Bavaria and Lower Saxony. Around 30 companies from the host automotive region Braunschweig-Wolfsburg will be exhibiting at the trade fair.
Click here for the press release: https://www.izb-online.com/en/izb/news/news-overview/news/its-only-eight-weeks-until-the-izb-2024-around-800-exhibitors-from-over-30-nations-are-registered.html