The new IZB exhibitor area has been online since the beginning of June. In addition to important information about the IZB 2024, exhibitors will also find a shop with a wide range of advertising and marketing offers to help their trade fair presence gain more visibility. From participation in innovations@IZB to advertisements in the IZB trade fair catalogue, in the IZB special issue of Automobilwoche or on the IZB LinkedIn page to representative advertising space on the exhibition grounds itself, there are many great opportunities.
In addition, all exhibitors at the IZB 2024 can enter their current address data and other material about their company, e.g. their company logo, in the portal. This ensures that their company data will later be correctly displayed both in the list of exhibitors on the IZB website and in the IZB trade fair catalogue. Important documents and files, including the IZB logo and an IZB banner, are available in the download area.
"The IZB exhibitor area is a key component of our new CRM system and enables us to approach our customers in an even more targeted and efficient manner. In our user-friendly online shop, our exhibitors can easily purchase advertising and marketing products with which they can optimise their trade fair presence," says Josef Schulze Sutthoff, Head of IZB at Wolfsburg AG.